I start with praise.
Great way to handle a business mess-up.
It doesn’t erase that fact it was done, but shows that there is some self-responsibility at the top, rare in today’s world.
There are two things at work here – although I admire that Facebook is trying to be innovative to support it’s business, it looks like there is a pattern developing of Facebook releasing services and not thinking, or underestimating, the value of or integration of privacy controls.
I’ve heard the argument that unless these companies can leverage your personal information in ways that work for advertisers the business portion of these social networking sites will eventually collapse – after all, they don’t make the amount of money right now close to justifying their current high valuations.
There has got to be a way that strikes a balance – there are plenty of “green” motivations for Facebook and others to figure this out.
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Beacon, Facebook, Facebook Apologizes Again



